Lessons from WIMBIZ , 2017 Annual Conference et al

Every time I attend an event such as the Wimbiz 2017 Annual Conference, I have two reasons and in the end, two different learning categories. Learning something new is a given and the networking is, no doubt, matchless but what matters the most is the inspiration that comes with spending those two days with women from different walks of life usually with different philosophies, levels of success and  sectors foreign to mine.

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8 Things You Need To Become A Successful Freelancer

Freelancing is becoming more and more popular as people decide to say goodbye to the grind of working for an employer and setting up on their own. It’s a way of working with many benefits, and provided you have a skill or can offer a service that people need, you can make a career out of it. Winning the freelance game isn’t always easy – if it were, everyone would be doing it!

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10 Ways To Turn Your Blogging Hobby Into A Profitable Enterprise

When you first start your blog, you may find that it’s something that you do just for fun. When you have a passion for writing, or the topic that you’re covering, you can find yourself starting a blog out of pure enjoyment. But before long, you may realize that you have the potential to turn it into something much more. Because blogs can often become legitimate businesses in their own right. In fact, some bloggers can make an incredible income from writing about what they love. You just have to start thinking of your blog as a business and not as a hobby.

When you’re not used to the business world, or you’ve never really thought about running your blog in any way other than how you do it now, you may have no idea where to start with this. So you’ve come to the right place. The blogging world can be quite complex, but when you do start to treat yours like the business you want it to be, it will all start to feel so much more natural. If you’re ready to start making some money from your blog, and turn it into a profitable enterprise, then here are ten things that will help you to do that.

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Deroju Ope-Ajayi: Empowering women and children to take the plunge with the Dolphin Swim School.

I first met Deroju at a Women in Business, Management and Public Service- Wimbiz (yea Wimbiz again) Roundtable meeting last year and we struck up a conversation. She told me she had been invited by her mentor and was curious to know what the organisation is about. I shared my experience with her  and she told me how she was solid 9-5 chick, happy with being in the corporate world. She in fact stated that she had a lot of respect for entrepreneurs, and that she didn’t see herself in that space. Fast forward, a year later, she literally took the plunge (no pun intended, lol) started her Swimming school while still at her day job. At the  recently concluded 2017  Wimbiz Conference, she won a WIMBIZ Impact Investment Competition!  Love, love stories like this. Caught up with her for a brief chat. Enjoy.

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Instead of the Banner AD, be the feature story – James O’Brien

The Video is just a snippet, Read article!

Today, everywhere you turn corner you turn around the world, there’s a business trying to sell you something. Every organization is in the business of marketing, even not-for-profit organizations need to sell their vision. What you find then, is an avalanche of promotional messages in every nook and cranny of daily life. Gone are the days when you only see ADs while watching TV or on the pages of a newspaper or magazines. They are practically following you everywhere. On that drive, they are there, with multimedia screens in the cab, in the BRT bus, on the BRT bus, in In your office, in your emails, at home in your apps!

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Rotimikeys: Music Producer/Arranger/Songwriter Extraordinaire, my Honey Boo!

Rotimikeys is  a Music Producer, Songwriter, Arranger, Multi-instrumentalist, Sound Engineer, Sound Designer, Artiste and CEO, Song23 Productions.

To mention a few Classics to his credit:

  • Olowogbogboro Hallelujah Challenge Anthem (Nathaniel Bassey & Wale Adenuga)
  • Yemi Alade’s “Nakupenda” & “Kelele”
  • Ambode “Ambo oh”  Campaign Lead theme song for 2015
  • Konga Happiness Theme Song 2015
  • MTN Life is Richer  Theme  Song
  • MTN Project Fame theme song – remix
  • Tosin Martins’ “Letter Day”

It’s his birthday and it’s only fitting that I celebrate him on this special day, especially as he’s my hubby/boyfriend and Lifestyle Hues’ biggest supporter. Do enjoy this interview, find him on Social Media and download his EP (Link Below)

Instagram : @Rotimikeys

Facebook : @Rotimikeys

Twitter: @Rotimikeys

Website: www.song23.org

Email: Rotimikeys@song23.org

This EP features three of the biggest Naija hit tracks in the past few years: Dami Duro by David O, Ferrari by Yemi Alade and Oluwa Ni by Reekado Banks.

Download his  EP tracks here: http://song23.org/wild-colours/

 

 

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Life of a Nigerian Couple Season 2: The Drama is back and hotter (Exclusive Lifestyle Hues Sneak Peak)

I’ve been privileged to have been a part of the Life of a Nigerian Couple project and I, simply, have no words to describe  the talents that are Bisola and Okey and my  not little sister Adeola(Director and Producer), I’m so proud!

So, i got this hook up sneak peak for you guys, watch out for Season 2 hitting your TV screens soon. Watch out for that and my interviews with Bisola and Okey!

Cheers

 

 

 

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The Truth Conference 2017 was the TRUTH; see 3 key reminders from this event

It’s been a week and I still have no words to describe the Truth Conference, oh wow! I’m going to keep it short, therefore, and let the pictures do the talking.

If you have been following this blog, you will have  perceived my genuine  skepticism at conferences and their effects on our lives but  there was no doubt with The Truth Conference! It turned out that I  did not stay very long  as I was beyond tired from a long week so, as I walked in, I asked God to help me connect with Him in my tired, not-really-able-to-muster-much –participation state.

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You’ve Got a Story, Why Don’t You Get Paid For It?

Source: Pexels.com

Just as many people underestimate their potential, so do many people underestimate just how exciting their life is. While it may seem mundane to you (and it will: you’re living it!), to someone else, you might be a fountain of knowledge, an inspirational person who can add real value to another person’s life and general offer insight . The internet has given you a medium to share all that you know, and it’s called blogging. And whereas this form used to be more or less just “for fun,” there’s now real scope to make money, just by setting up a website and sharing your experiences. Here’s some basic info on what you’ll need to do if you want to turn your story into cash.

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Funmi “Iyawolangbe” Alaga Extraordinaire; how a young girl rose above her circumstances

My name is Olufunmilayo Omolabake Ajibade (nee Balogun) I was born into a Muslim background on the 16th June 1986. My parents broke up when I was just 2 years old. That separation led me to start living with my uncle and his wife, which is my paternal uncle.

The split-up had me putting up with four different families while growing up and that gave me a lot of sad experiences, such that nearly ruined my life. I was maltreated and raised with so much hatred and bitterness by the ones I called my family. At the age of thirteen years old I was sexually molested by my own uncle. It was a painful experience that I’m unable to forget. I had no one to care for me or my needs. All I wore throughout my teen days are worn out and torn clothes passed unto me by my cousins.

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Esther Longe, Fatal Air Crash Survivor on her water-walking Journey with God & The Truth Conference

I first sighted Esther  around 2002 on a University of Lagos Registration queue we were both on and instantly, in my gut,  I knew there was something about her. She did not do anything special on that queue that day, we did not even speak or become friends until much later  but  I knew there was something amazing on her inside. I recall that plane crash and knowing that  Sokoto was her place of assignment, I called and called her brother to be sure she was fine!  Several years later, I wondered when I would really see her take her place of influence. She doesn’t know this, lol.  Little did I know that God had a plan. Enjoy this interview and discover what I  mean and please register  for the The Truth Conference!

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3 reasons why the “single status” is a great place to be

Single Status

Before I got married, I was single for a long time. Like Falz would say, I was “single to stupor “and it was almost deliberate. First of all, the equation was alway just off. I met many great guys my age whom I did not connect with and many I connected with but were absolutely wrong for me and vice versa, yes I know, the age-old dilemma. Secondly, if the predominant models I saw in the society were anything to go by, I was simply not interested. “What were the models like?” you may ask. Oh well, you know the template…men and women married but are in fact life-long room mates who are dutifully but “uninspiringly” committed to one another. And they do it in the now-that-we-are-married-as-expected-of-us-let-us-have-kids-raise-them-pay bills-and-grow-old-together . Me, I was not having any of that societal template. I was perfectly happy as single woman until I got the willingly-lets-live-and-maximise-this life-together-in-our-own unique-way relationship.

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4 ways to build a friendlier brand

When you’re building your brand, you should make it friendly. Naturally, you want your audiences on social media and indeed  anyone who interacts with you to feel the love enough  to do business with you.  However, the act of building a brand can feel kind of impersonal in itself because you have to focus on being professional. Fortunately, you can be professional but still create a dynamic brand that speaks to people on a personal level. If you want to know how your brand can come across as friendly and approachable, here are some of the things you can consider doing.

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7 lessons from the Spirit Life Conference 2017.

I am a Christian and naturally, in the past decade, I have attended hundreds of conferences. With each passing year, I strive to objectively review their effect on my life and if they have brought about the change that drew me to those meetings in the first place. Many us need to carry out this mental review dispassionately   from time to time.

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Living Within Your Means: Everyday Habits to Increase Your Savings

We have been told that life is all about balance; work and play, activity and rest, sorrow and happiness. Keeping this balance is easier said than done, though, and especially when it comes to our finances. While the formula is simple enough, it just doesn’t add up every time as it should – and when your savings first start to go downhill, it tends to tumble down quite fast.

This post is here to break your bad habits and encourage you to have a look at the way you spend your money and change your perception on savings.

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Social Media is your Public Relations Machine.

That Social Media is officially a fundamental part of our lives is no longer news. What started as a fun, almost trivial social experiment, even for its creators, has become not just an industry but a generational revolution. At the start, the first set of social media platforms i.e Hi 5, My Space and Facebook were used mostly by private individuals but today, even brands have taken on lives of their own on these Social Media “streets”! With advertising features permitting audience targeting and multiple sponsored AD formats, the world is any brand’s oyster.

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Special Anniversary Feature Part 1: Timi Dakolo; the Man, his Music, his Story.

Here’s Part 1 of the much anticipated Interview with Timi (The Voice) Dakolo. I chose to feature him and his wife because theirs is an inspiring story of love, family and  success. This is Part 1, expect part 2 next week and then the Grand Finale. Enjoy & please leave a comment.

Interview Conducted at Chinaville Restaurant, VI.
My Makeover by Darliza Makeovers
My Outfit by AsherSmithDesigners
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10 lessons on my mind this season…

I started this blog for a number of reasons, first because I wanted to create a platform of my own on which share my ideas with the world, lend my voice to issues and such. With time, it grew into a platform that carried more than my voice, I started to curate content. In the end, I seek to inspire, encourage, remind and possibly jolt someone in a good way or even make you smile. This is why you will find interviews, stories and a myriad of positive content on the blog.

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Adenike Oyetunde; a heartwarming story of Faith, Strength and Adventure

Adenike Oyetunde is an amazing lady lawyer, media personality  and amputee like no other, her heartwarming personality shines through all interactions with her. I was finally able to sit down with her for a very informal chat about her journey. I kept our interview below almost as it was when we chatted; it is a long read but inspiring. Pls Enjoy and kindly leave comments!

 

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Nathaniel Bassey – The story of a man after God’s heart, his Music & the Hallelujah Challenge

The Hallelujah Challenge (like the Tongue challenge) started “innocently” and before mid June, had become a revolution that  even its Convener (Nathaniel Bassey) did not envisage. Many hearts were  drawn to heartfelt worship of God. But none of it was a surprise to me really. I’d seen his service  and heart  for God over 12 years ago when I attended at The City of David and UNILAG back in the day. I was privileged to catch up with him at our Song 23 Studios just after he recorded his vocals for the Olowogbogboro Anthem. Enjoy.

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2012 Dana Air Crash 5 Years on, a young woman shares her story of Grief, Faith & Triumph

I recall that crash, I recall reaching out  to her briefly soon after the crash. Since then, she has been on the rise, picking herself and her little girl up daily. Her story inspires me daily and when I  reached out to her a about a week ago, little did I know I would be publishing her interview on the 5th anniversary of the crash. Pls read, comment and kindly share. A lotta people need  to read and be encouraged.

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How to Get Your Kids Through Tough Times

Adults aren’t the only ones that have to deal with difficult situations in life. Unfortunately, children sometimes take the brunt of our mistakes, and as much as we want to wrap them up in cotton wool, there are often times when we can’t protect them. All we can do is give them the tools they need to make the right choices in life. Here are some tips for parenting your children when they’re dealing with something tough.

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Branding Your Launch Event: A Guide For Startup Owners

Photo credit.Bella Naija

Your product or service launch event is a momentous occasion as a startup owner. It’s the result of a lot of hard work, deep thinking, and many sleepless nights. So, don’t blow it by failing to create a unique experience that shows off your brand at its best.

You have to bear in mind that branding a business event isn’t just a case of printing out your company logo on a few flyers and handing them around to random strangers. It’s actually an integral part of the event that should help you show attendees and interested guests precisely what you are all about.

It’s certainly a challenge, but with a good deal of planning and some smart thinking, there’s no reason why you can’t infuse your brand as a central part your event. Let’s take a look at a few quick suggestions on how to brand your event and pull it off with style.

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10 Tips to keep your house smelling fresh all year round

 

Different things cause your house to smell “iffy”. The smell of food while you are cooking is nice and inviting, but that becomes a bit irritating after you have finished. Your pets are a delight to have, but then they also bring their own nasty smells (urine and generally their natural body odour); washing machines make our lives a lot easier, however the mouldy / mildew smell that oozes out of it is just not fun; a pair of smelly footwear can make the entire house smell rancid, and bodily fluids accumulated over time on your sofas or bedding just make the house smell a bit stale. All of these smells are compounded if you have a smoker in the house as the tobacco smell sinks deep into your furniture, carpets, curtains and walls.

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5 things I’ve learnt in our 5 years of marriage.

 

So it hit us recently, that we have been married for 5 years, we didn’t realize that much time had passed, lol. We received and appreciated so many calls and messages on Social Media telling us how we have inspired others and so on. So, when I was thinking of what to share on the blog today, I decided on five things I’ve learned in the past five years. 

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You’re full of it and here’s why…

I’m an unwitting people-watcher, I use the word “unwitting” because I really don’t care to put my nose in people’s business. Instead, I find that I look at random people in random situations and ask myself questions like: Why is this person like this? What has he been through?  If his situation were different, would he do this? What is he really like, behind the façade? Why is the world like this on issues like this?

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My fun chat with Simi, 5 -Year-Old Head Baker, Simi’s BakeHouse

 

If you know me and follow me on social media, you would have seen my posts on an incredible little girl called Simisola Gbadamosi, an esteemed client of Lifestyle Hues who social media pages we handle.

Simi’s Bakehouse is a cookie business owned by this 5-year old. She currently offers a wide range of homemade cookies including Chocolate Chip, White Chocolate Chip, Sugar, Oatmeal, Oatmeal Raisin, Sprinkle, Chewy Cornflake and much more. Her cookies are loved home and abroad. She bakes in Lagos and offers delivery across the state and its environs. A portion of Simi’s BakeHouse profits go to charities for children.

She was recently nominated in the Best Creative Kid Entrepreneur Award in the BellaAfricana Ace Awards 2017. I sat down with her this week for a fun, light-hearted, informal and inspiring interview. Enjoy…

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India Arie; ”Songversations” from the other night…

india-arie-600x902

 

Events, in whatever shape, size or form, always put me on muse mode. And I’m not just talking parties, red carpet gigs and all that- occurrences generally have that effect on me. I wonder: What exactly is this event about? Why did this happen? Why did it happen to this person? Was this meant to happen? What brought this about? What are the underlying factors in this scenario? When is this going to happen next? You know, stuff like that.

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Life Lessons on the road ….

night_high_speed_car_driving-hd

 

And so, my obsession, with happenings on the road, continues (I did promise I would share a sequel to my last post).

These roads are a stage. And I can prove it. It’s a no-brainer really. We maintain our respective, usually instinctive idiosyncrasies on the road. How people drive says a loooooot more about them than we think. Check it out next time you’re on the road.

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3 Essential Qualities To Expect In Outsourcing Agencies

When you’re running an online business, there comes a point when you will find yourself having to reach for outside help. There’s only so much that one person can do, after all; you can’t expect yourself to understand all of the ins and outs that running your business tends to require.

 

There are four main areas of an online business that may be beneficial to outsource. Below, we’ll explore these in depth, and give you a strong idea of what you should expect from each specific agency.

 

Advertising Agency: Expect… Attention To Detail

 

Advertising is one of the most important aspects of your business, helping to increase customer engagements and — as a result — sales. However, the term “advertising” is so broad that you have to be sure that the company you are using is going to specify and choose the right advertising techniques for your business.

 

You can usually tell if a marketing company is focusing on detail if they describe processes, rather than using generalised terms like “social media marketing”– it’s better if they are being very specific, so “Twitter engagement strategy” or “Facebook advert targeting”. This is a sign that they are focusing on both the big and small pictures, giving your business the most complete campaign(s) as a result.

SEO Agency: A Bespoke Service

 

One of the most frequently outsourced aspects of online business is SEO. SEO is complicated, difficult, and incredibly nuanced– meaning that many entrepreneurs simply don’t have the time to DIY their own strategy. It’s at this point you can make the decision to outsource to a reputable SEO company, so your business can take advantage of their industry savvy.

 

“Savvy” is the key word here. A clever, savvy SEO firm will understand that no two sites require the same SEO strategy. They should tailor a specific SEO practice to your company, your industry, and what you want to achieve as a return on your investment. If a company isn’t specifying why their ideas would work specifically for your business, then this is a bad sign.

 

Accountancy Firm: Good Communication

 

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Managing the accounts of your business can be exhausting, which is why outsourcing this side of your company to an accountancy firm is a great idea– it can save you a lot of hassle and trouble. However, not all accountancy firms are made equal, so you’ll need to be on the lookout for the right one for your business.

 

The key to a good accountancy firm is good communication. If there’s a financial problem, you need to know about it– fast. Similarly, if your business is making more money than you were expecting, you need to know that that quickly too– so you can expand and take advantage. Only hire a firm that respond to all communication within 24 hours, and will provide regular updates on how your business finances are running.

 

In Conclusion

By focusing on obtaining the right outsourced agencies for your business, you can be confident that your company can grow and thrive thanks to the right support.

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Keep On Top Of Your Online Business

The online world is growing every year, and more people are turning to the internet to invest their time and money in the array of products and services available. However, all companies know that they need a strong online presence, so most will have a website and a plethora of social media platforms to utilize and reach their customers and clients. Therefore, there is plenty of competition out there, and in order to stand out from the rest; you need to ensure that you’re putting all your efforts into your online space and making sure that it’s working hard to draw in customer traffic.

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Three key things to be mindful of in the first 5 years of Business (mini post)

Us entrepreneurs are a funny breed. You could say we’re contradictions. To start a business, you need to be willing to throw caution to the wind. But, to make it last, you need to plan everything down to the fine details. So, we need to be spontaneous, while also making detailed plans. Sound difficult? That’s because it is.

But, if you’ve got the spontaneity sorted, the planning aspect may not be as tricky as you’re thinking. There are countless guides online which can help you develop the skill.

 

In life, it’s useful to have a five-year plan. This way, you have something to aim towards. This would also be a good place to start with your business. From the off, you should think where you want to be in five years time, and how you can get there. To help you decide, here are some of the things which should feature.

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Amazing Ways That Apps Can Improve Your Business

As a business owner, you will continuously be looking for ways to improve the efficiency of your business, better customer service, and increase sales. Apps, whether it be your own or someone else’s, can be incredibly useful tools for just this. You will be surprised by just how much apps can help to improve the day-to-day running of your business. Here are some of the best ways that they can help.

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Taking Your Store Online: Ideas For Ecommerce Success

There’s no escaping the fact that the digital age is here and growing in strength each day. More and more business are taking themselves online to reach a wider audience of potential clients and consumers, and some companies begin their journey in an internet setting. If you’re the owner of a retail store and feel the time is right to take yourself online so that your business can grow; there’s no better time to get things underway that right now. Competition is fierce, and there will be plenty of other choices regarding what you offer and sell, for customers to choose from, so you need to ensure that you’re off to a great start.

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