Are they really feeling your brand…?

Have you ever wondered why you buy any of those things you desire? Ever wondered exactly why you want them in the first place? Why do you want that car? Why do you want to live in that part of town? Why must you fly with that airline? These questions even apply to the little things…Why do you want that particular meal? Why do you want that brand of shaving cream? Why would you buy that brand of milk?

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