Uche Nnaji, Ouch boss on what it really takes…

I had known  him from my days back in Unilag, I was a freshman, he was a final year student who loved to sing! As destiny would have it, he went on to be one of the biggest names in the Fashion and Lifestyle industry in Nigeria.

During one of my most recent encounters with him, I knew I just had to interview him when he spoke (for what have been the umpteenth time for him) about the power of branding and how it relates to perception and eventually , your success. This happened at a workshop and he was kind enough to grant an interview to Lifestyle hues, to share snippets of his story (we really could go on for weeks if we were to get in his full story)

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